Category Archives: Marketing

Offering Something of Value For Free

I’ve been doing some cold-calling. Unlike some who cold-call and try to sell something, I’m calling to offer a book I wrote. (I’m also calling to make a friend, but I’ll expand on that another time.) I don’t try to … Continue reading

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Here’s A Novel Idea: Connect With Your Connections

Not that long ago, I looked at my connections on LinkedIn and realized something rather embarrassing: I had no idea who half those people were. I knew there was a reason I was connected to them because connections require permission … Continue reading

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Are You Passing Up Thousands Of Dollars In Projects?

There have been times where it probably seems like I get really nit-picky about what another freelancer has done with their marketing, especially in how they reach out to other freelancers. The most recent case was my article, How Not … Continue reading

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